During these unprecedented times, many people have turned to online shopping, yet often discover that their favorite products are not available, or have shipping times extended out weeks or even months.
Enter GTFO It’s Vegan, a new online retailer that currently ships anywhere in the United States within 24 to 72 hours.
Launched on May 15th by husband and wife team Marc and Tanya Pierce, GTFO It’s Vegan strives to offer the largest assortment of vegan products, in a variety of categories including: vegan baked goods, cheeses, meats, seafood, dairy, pantry items, and snacks.
“We have over 400 products today and the number is growing every day,” Marc Pierce said in a statement sent to WAN, in which he also explained the meaning behind the online retailer’s creative name.
“The name we chose for the company is designed to elicit the exact response you may have. When you try our products, the first thing we want you to think is Get The F*** Out It’s Vegan!”
GTFO It’s Vegan is pioneering what the Pierces call the “New Age Vegan” movement.
“We want to appeal to all individuals, including those who may not be vegans today, but are seeking to eat and live better, without sacrificing the enjoyment of eating a great meal,” stated Tanya Pierce, President of GTFO It’s Vegan.
The company’s launch comes at a time when the pandemic continues to wreak havoc on the meat, egg, and dairy industries. The negative public opinion now focused on the meat industry has further fueled an already rapidly growing plant-based movement.
According to data from the Good Food Institute and the Plant Based Foods Association, U.S. retail sales of plant-based foods significantly outpaced overall grocery sales in the past year, surging 11% to $ 4.5 billion.
GTFO It’s Vegan seeks out the newest innovations in vegan food from around the world to help satisfy the growing demand.
“Most of the innovation in this industry starts with small businesses and aspiring entrepreneurs. Our goal is to introduce these amazing innovations to the world,” noted Marc Pierce. “Launching the company gives us the opportunity to help these small businesses at a time when the pandemic has hurt their operations.”
According to Tanya Pierce, their goal is “to become one of the most important companies of this century to ensure the sustainability of our environment.”
“While we are starting with online retail, we are quickly expanding to become an exclusive vegan distributor and will also soon open retail stores,” explained Tanya. “Vegan groceries are just the start; we will expand to vegan clothing, makeup, and many other categories.”
Another goal of the company is to offer delicious products before they can be found anywhere else.
WAN congratulates the Pierces on the launch of their new online all-vegan grocery store, and would like to encourage everyone to check it out.
You can help all animals and our planet by choosing compassion on your plate and in your glass. #GoVeg